keeping it fresh for in-house teams
Keeping it Fresh for In-House Teams
Format:
This workshop can be taught in-person or online in one full-day or two half-day sessions.
Group Size:
Minimum of 8
Previous Clients:
New teams offering
Past Attendee Feedback:
”Everything in the content was very timely and mirrors what we are doing/exploring in my work.”
“Love it and want to share with manager and team.”
“The instructor was engaging and adaptive to questions and class interests. It was a very well-organized presentation”
Why Take This Course?
If you're part of an in-house group — or if you manage one — we don't have to tell you what a grind it can be to work on the same subjects day in and day out. Finding new ways to tackle repetitive assignments is truly a challenge. Then there’s the matter of getting the ear and earning the respect of leadership. In this workshop, we'll share practical tips for keeping it fresh and — even more important — building your team’s reputatioin as a valuable consultant, not just an order-taker.
Who Should Take This Class?
This workshop is for managers, designers, writers, and project managers who work as members of in-house comms and creative teams.
Course Outcomes
Learn how to position your team internally as knowledgeable consultants and true brand stewards
Building partnerships and trust with marketers, product managers, and other internal clients
Develop methods for bringing new creativity and enthusiasm to projects, even when the content and objectives are repeats of previous efforts
Course Description
In this workshop, we’ll turn to a combination of presentation and practice to help your team learn how to strengthen its reputation and influence internally, while also finding ways to approach the same old assignment with new vitality. We’ll cover these topics and more:
Understanding what matters most to leadership and making sure those points are baked into your work and how it’s presented
Finding ways to stay inspired when the assignments don’t change much from month to month
How to measure results, write brief case studies, and publicize your good, effective work back to leadership
Learning to “own the brand” and position your team as the recognized experts on your organization’s brand and design standards
Competing and partnering with outside agencies and deciding when you should outsource work
Prerequisites and Requirements
None
more options for optimizing your team:
-
Creative Inspiration Series
SVC will work with you to put together a series of talks from entrepreneurs, creative leaders, and innovators to stir up your team’s creative juices and set the stage for better, more innovative work.
-
Thinking Strategically
Getting some clarity around “strategy” (vs. tactics, sales goals, and mission) and how to come up with a successful one is a skill that can be learned. And this is the workshop where it all comes together.
-
Letterpress Play Day
In a world of digital everything, it’s refreshing to step away from the keyboard and create with your hands. Bring the team to SVC’s offshoot, Partners in Print, for a day of poster printing, collaboration, and fun.