Workshops | School of Visual Concepts | Seattle | Graphic Design, Advertising, Web Design & Marketing Communications Training

Name	Qtr	Meets	Dates	Time	Meets	Instructor	Tuition
Workshops
Search Engine Optimization for Designers	Winter	Tuesday	3/9	9:00 AM–4:00 PM	1x	Aaron Burnett	$265
SVC Seattle provides this one-day workshop for web designers to develop Search Engine Optimization techniques that result in higher search engine results.
Project Management for Design	Winter	Wednesday	3/10	9:00 AM–4:00 PM	1x	Matt Diefenbach	$265
SVC Seattle's one day workshop on how to create great marketing communications from client input all the way to production, on-time and on-budget. Also covers scope-of-work, creative briefs, and production schedules.
Design and Build HTML Emails: Section B	Winter	Thursday	3/11	9:00 AM–4:00 PM	1x	Lisa Harmon	$265
SVC Seattle's one-day workshop on designing and building HTML emails. Training will cover how to set an email strategy, how to increase e-mail open rates, and best practices for designing and building HTML emails.
Image Prep: Photoshop for Fine Artists	Winter	Friday	3/12	9:00 AM–4:00 PM	1x	Jason Hoppe	$265
SVC Seattle's one-day workshop on image preparation will cover the most frequently asked question about preparing images for the web or for submission. The course will cover, sizing, dpi, optimizing for the web, color calibration for print outs and giclee prints.
Getting Press Coverage in the Digital Age	Winter	Thursday	3/18	9:00 AM–4:00 PM	1x	Jacque Coe	$265
SVC Seattle's one-day workshop on getting press coverage will cover how to get the message out, the press release, staging the event, how to do a press conference and maintaining the relationship with the media. Taught by a PR veteran in new media.
Search Engine Optimization in a Day	Spring	Tuesday	5/11	9:00 AM–4:00 PM	1x	Aaron Burnett	$265
SVC Seattle provides this one-day workshop to develop Search Engine Optimization techniques that result in higher search engine results. Topics covered include META tags, keyword selection, importance of inbound links, and use of XML site maps.
Google Analytics in a Day	Spring	Thursday	5/13	9:00 AM–4:00 PM	1x	Aaron Burnett	$265
SVC Seattle's one-day workshop covers Google Analytics to help you monitor and improve the effectiveness of your sites with meaningful web stats. Learn GA dashboard and tools, visitor trends, and understanding traffic sources.
Going Viral: Making and Distributing Online Video	Spring	Friday	5/14	9:00 AM–4:00 PM	1x	Arik Abel/ Kirk Mastin	$265
SVC Seattle's one-day workshop for those who'd like to learn how to create viral videos, distribute them, and optimize them for search engines.
Google AdWords in a Day	Spring	Wednesday	5/19	9:00 AM–4:00 PM	1x	Sarah Dahlin	$265
SVC Seattle’s introductory one-day workshop on Google AdWords focuses on: setting up campaigns, principles of pay-per-click and paid search advertising, use of Google Analytics, and bidding strategies.
Design and Build HTML Emails	Spring	Thursday	5/20	9:00 AM–4:00 PM	1x	Lisa Harmon	$265
SVC Seattle's one-day workshop on designing and building HTML emails. Training will cover how to set an email strategy, how to increase e-mail open rates, and best practices for designing and building HTML emails.
Project Management for Design	Spring	Wednesday	5/26	9:00 AM–4:00 PM	1x	Matt Diefenbach	$265
SVC Seattle's one day workshop on how to create great marketing communications from client input all the way to production, on-time and on-budget. Also covers scope-of-work, creative briefs, and production schedules.
Brand Strategy for Creatives	Spring	Thursday	5/27	9:00 AM–4:00 PM	1x	Devin Liddell	$265
SVC Seattle's one-day workshop on the basic principles of brand strategy, covers essentials of marketing, how consumer research leads to better concepts, creative briefs, and how to translate strategy into design and copy.
Social Media for Marketers	Spring	Friday	5/28	9:00 AM–4:00 PM	1x	C McDaniel / A Boyer	$265

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