One of our favorite workshop leaders at SVC is Ted Leonhardt. He not only built a small design firm into a large one, but he also had the opportunity to serve as executive creative director for the entire Fitch network of design shops around the world. Late last year Ted led a workshop at SVC [...]

[Read more →]

As a school that helps art directors and copywriters develop their portfolios so they can land a decent job, we’re always on the lookout for good resource materials that will help in the cause. We don’t find very many, but we forgot to look under our own noses. Dave Holloway, a creative director at Publicis [...]

[Read more →]

Some would say there’s a sweet spot between working full time for the man and striking out completely on your own as a freelancer. That happy middle ground is doing contract work through a staffing firm. Done right, it can combine the flexibility and variety of freelancing with the solid benefits and the let-somebody-else-worry-about-the-paperwork aspects [...]

[Read more →]

Ted Leonhardt, design firm business consultant and an occasional lecturer and workshop leader at the School of Visual Concepts, thinks there is a lot to be learned about respecting the cultures of acquired creative groups. He puts his thoughts in an open letter to Sir Martin Sorrell and Rodney Fitch Gentlemen, I’m sorry to hear [...]

[Read more →]