Craig Swanson, founder of CreativeTechs, the Seattle-based technology support service for design firms, ad agencies, in-house departments, and freelancers, frequently gives talks and workshops at the School of Visual Concepts. This fall, Craig shared some compelling reasons why the aforementioned creative firms should consider using a blog to show off their portfolios to the world. [...]
Entries Tagged as 'Business Development'
Blog your portfolio? It's free, easy, and, smart.
October 24th, 2006 · 7 Comments
Tags: Business Development · Portfolios + Hiring · Technology + Computing
Ted Leonhardt's Guest Essay: Don't waste acquired talent.
June 27th, 2006 · 3 Comments
Ted Leonhardt, design firm business consultant and an occasional lecturer and workshop leader at the School of Visual Concepts, thinks there is a lot to be learned about respecting the cultures of acquired creative groups. He puts his thoughts in an open letter to Sir Martin Sorrell and Rodney Fitch Gentlemen, I’m sorry to hear [...]
Tags: Business Development · General · Staffing and Management
RFP faux pas: How to take your design or ad firm out of the running.
February 9th, 2006 · No Comments
Bill Fritsch, president of Seattle ad agency, Hydrogen, and Larry Asher, creative director of Worker Bees, Inc. lead a workshop, Writing Proposals and Pitches, at Seattleās School of Visual Concepts. They recap some of the highlights of their last workshop here: You make the phone calls. You send out the letters. You buy the lunches. [...]
Tags: Business Development
Creative presentations: Lessons from The Donald
January 15th, 2006 · No Comments
Seattle’s School of Visual Concepts frequently offers workshops on presenting and selling creative work. But there is sound advice to be found from other quarters–surprisingly, the reality TV show, The Apprentice. Here are some presentation tips gleaned from a recent episode. If you’re wondering if you should trust the welfare of your business to pop [...]