We’ve recently added the blog, Profoundly Shallow (which it ain’t) to our RSS feed. It’s written by long-time ad exec, Jan Edmondson — a person known for his integrity and well-deserved nice guy reputation. Jan recently wrote about some of the things he saw his agency do right and wrong in pursuing and pitching new [...]

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While he doesn’t write specifically for the marketing communications and design world, we’re struck by how often Seth Godin’s fine blog hits home with the issues of our industry. Thus, we couldn’t pass on passing along his words of wisdom to those of us who don’t have a full plate right now. And here they [...]

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We’re big believers in the necessity of studios, ad agencies, and even freelance firms to have a definable position that sets them apart from the countless competitors in the “creativity” business. Frequent SVC workshop leader, Ted Leonhardt, recently turned us on to Blair Enns, a thoughtful, assertive Canadian (didn’t know there was such a thing!), [...]

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One of our favorite workshop leaders at SVC is Ted Leonhardt. He not only built a small design firm into a large one, but he also had the opportunity to serve as executive creative director for the entire Fitch network of design shops around the world. Late last year Ted led a workshop at SVC [...]

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